product management
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The Name We Tried to Kill (and Why It Won)
Read more: The Name We Tried to Kill (and Why It Won)A name won’t make or break a brand. But how you choose it says a lot about how you build things and who you’re building them for.
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Why It’s Not Always About Disruption
Read more: Why It’s Not Always About DisruptionIn today’s world, speed has become a virtue in itself and we often romanticize the idea of disruption. The pressure to move fast, break things, launch, pivot, and disrupt is almost baked into the identity of modern product and startup culture. But I think we’ve started to lose something important…
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How to Set Up a Competitive Intelligence (CI) System
Read more: How to Set Up a Competitive Intelligence (CI) SystemA Competitive Intelligence (CI) system allows businesses to gather and analyze competitive and market data to make informed decisions. It emphasizes setting clear objectives, identifying key competitors and sources, using appropriate tools, and establishing effective workflows. Continuous evaluation and improvement of the CI system lead to smarter business strategies and…
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How to Benchmark Against Competitors Effectively
Read more: How to Benchmark Against Competitors EffectivelyYou might believe your product is the best in the market, but without a structured way to compare it against competitors, you’re flying blind. This is where benchmarking comes in—a critical tool for product managers looking to make informed decisions, refine strategies, and maintain a competitive edge.
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Navigating Business with a Compass and Map
Read more: Navigating Business with a Compass and MapRunning a business without competitive intelligence is like sailing without a map—something even Captain Nemo wouldn’t risk. Ignoring market research is like sailing without a compass—something even Jack Sparrow wouldn’t dare to do.
